AutomateWoo Refer A Friend Add-on

AutomateWoo Refer A Friend is an official AutomateWoo add-on that allows you to add a customer referral program directly to your WooCommerce store. It is designed for stores that already use AutomateWoo and want to boost their organic sales by leveraging the power of digital word-of-mouth, one of the most trusted and cost-effective acquisition strategies in e-commerce.

The add-on offers two campaign modes. The first, coupon-based, allows existing customers (advocates) to share a unique coupon with their friends, giving a discount to the new buyer and store credit to the referrer for each successful referral. The second, link-based, works without coupons: the customer shares a unique tracking link and receives their reward when the friend completes a purchase. Both options are highly customizable, allowing you to set fixed amounts or percentages, minimum purchase amounts, and expiration dates.

Referral management is fully automated. You can choose between automatic or manual approval for each referral, and the system includes built-in fraud prevention rules that detect IP address, cookie, and email matches to block abuse attempts. Additionally, advocates can track their successful referrals from their own account area, and administrators have access to reports showing the number of orders generated by the program.

The add-on integrates natively with AutomateWoo workflows, adding new triggers and variables that allow you to automate email notifications for both administrators and advocates. It also includes a share widget that appears on the order confirmation page and can be incorporated into follow-up emails, making it easy for every satisfied customer to invite their contacts at the moment of highest purchase intent.

With options to share via email, Facebook, Twitter, and WhatsApp, AutomateWoo Refer A Friend turns your customers into brand ambassadors, reducing acquisition costs and increasing trust in your store.